Social Media: How to improve your social media presence



Today I would like to talk about social media. Specifically, Twitter and Instagram and how to improve your social media presence.


Twitter and Instagram are the social media platforms I have and I’m active on most.


Disclaimer: I am not at all a social media expert, but on my 6 years of having Twitter (From 2011) and 1 year with Instagram (2016) then I have discovered a few things when it comes to these social media platforms.


  1. Automated Direct messages.


The quickest way to make someone go from wanting to know more about you to not wanting anything to do with you is by sending automated direct messages. Do. Not. Do. It.


Would you walk up to a person walking down the road and tell them to follow you on any of your social media platforms? Of course not! The same should apply online too.


If you are active online and produce good content whether that might be witty tweets or a knack for taking pictures on Instagram then people will click the follow button. You aren’t in sales, no need to sell yourself to people. If they like what they see, then you will get noticed.


It is understandable you want to get your name out there, but shoving information down people’s throats to promote yourself creates a disconnection between you and the person who followed you. In all honesty, not only is it annoying but it is a slap in the person getting the message’s face.


The person who followed you isn’t a sheep who blindly follows without questioning. He or she saw something worth following, so take that compliment and rather put all your other social media links in your bio.


2. Boomerang effect.


A boomerang is a tool that is made as a flat airfoil and its purpose is to be thrown in the air and returns back to the thrower. Look at social media in that way too.


When you share other’s information by retweeting a tweet or going out your way to comment a genuine comment on an Instagram post you will in return not only make the person you did this for feeling their presence matters online, but you have helped them too.

Image result for do good and good will come to you



3. Hashtags.  It all started back on August 23, 2007, with a tweet by San Francisco techie and former Google developer Chris Messina. I will admit, I never saw the appeal to it. Putting a hashtag before a word seemed unnatural and untidy, but I have learned now the importance of it.


Hashtag # helps people to track your tweet or Instagram post out easily if they search the same phrase or keyword you wrote. Use hashtags that are relevant (popular) and that applies to you. For example, if you are new to blogging and want someone to check out your blog then use hashtags that would make it accessible for others to see it.


Another example, you are taking pictures of yourself (selfies) because you want a modeling agency to notice you then use hashtags that would make it easy for someone who is a model scout to find you.


I remember coming across an Instagram account and seeing a beautiful woman who knew how to take the most flawless selfies, the only problem was she hardly had any likes or comments. Do you want to know why? Because she used hashtags that weren’t popular, some that actually didn’t exist too. She created her own.


To find out what hashtags have the most popular posts use the search bar before you decide to post a tweet or an Instagram post. Take your time, write it down on a piece of paper or a notebook with a pen to help you remember and don’t get too comfortable with the same hashtags. Regularly check to see which one has the most posts and is more active than the others.


4. Follow to unfollow.


Social media’s biggest benefit is talking to all different people from around the world. Have your information, pictures etc be out there for everyone to see.


The plus side is forming business relationships, acquaintances, friendships, romantic relationship or sometimes nothing at all but having the thought that someone you think is cute is following you back makes your eyes see hearts.


The downside is that not everyone wants the same things as you might. People lose interest and that in the online world is called unfollowing. Be very cautious when someone with huge followers decided to follow you because chances are it is all about the numbers.


A game called follow to unfollow. Following someone and within a few days or sometimes hours after you followed back the person then unfollows you. Ouch! People who are sneaky and do this always gets caught in the end.


Crowdfireapp which used to be called JustUnfollow is an app that you can track your followings and unfollowers. See who followed and unfollowed you then make the decision to continue following certain people or unfollow. View ghost followers those who haven’t tweeted or Instagrammed a picture in months or years. It is available for both Twitter and Instagram account. A must have app!


5. Have fun with it.


Social media is meant to be fun and if you aren’t enjoying it then take a step back or two and have reflection time. Sometimes a little disconnect from the online world can really invigorate you especially if you are regularly online. If you aren’t in the right frame of mind, social media would feel like a chore to you.


6. The numbers game.


The grass isn’t always greener on the other side. When you see someone with a huge amount of followers it is easy to feel puny and insignificant about your social media accounts. Chances are with that amount of followers then some aren’t as active as you would think. Those are actually ghost followers.


Go to the person’s page and see how much likes and comments the person really has, because the key to social media isn’t the followings but the human connections.


A person I follow online has a decent amount of followers, nothing overwhelming. Some might consider this person an underdog when it comes to their amount of followers, however, the number of comments this person receives is mindblowing!


That is because when you take the time and show kindness by regularly commenting on your followers posts that will open up a door and let people in. Making everyone feel at ease and comfortable to comment on your posts.


7. Thank you.


When someone follows you online take the time to thank them individually.


In the scene from the movie Hide and Seek Robert De Niro’s character and his daughter played by Dakota Fanning move into a new home and the next door neighbor welcomes the new faces by bringing a basket full of treats inside. (I think it was all different fruits) The point is she didn’t have to do that, but she did it out of the kindness of her heart and you can too.


You don’t need to do anything extravagant, a simple tweet saying welcome to Twitter or commenting on their first Instagram post saying hello.


It isn’t about the numbers, it is about what you do with those numbers. Social media doesn’t have to be impersonal, recognize there are real life people behind those accounts and showing hospitality will go a long way.


Have Twitter or Instagram? Maybe both? Share your thoughts and experiences on your journey with social media in the comments. Make yourself heard! Until next time.




    1. Hello, Molly thank you so much for taking the time to comment on my blog post 🙂 I really appreciate it! I hope there can be a change one day, and numbers aren’t a huge thing anymore but coming together for the love and enjoyment of social media, blogging and a community for all. Enjoy your day/night!


    2. I definitely have experienced the “follow to unfollow” game. I never understood why people would want a fake following. I like interactive followers who comment and give feedback.

      Consistency is also key with social media because followers want to know your every move. You can’t post on Monday and have people waiting a month to hear back from you. You can’t increase your social media presence if you don’t show up.

      Definitely some great take aways from this post. My biggest challenge is Instagram. Trying to post more frequently is at the top of my to do list.

      Liked by 1 person

      1. Hello, Cindy, thank you for taking time to comment on my blog post 🙂 100% agree! Consistency is the key to social media and actually taking the time to interact with people goes a long way. Good luck with Instagram! I am still finding my feet with it 😛 Enjoy your weekend! 🙂


    1. Hello, Laura thank you so much for taking the time to comment on my blog post 🙂 I really do appreciate it! I remember helping out someone who was new to Twitter and told her the reasons why using automated direct messages are a waste, but she refused to see it. I hope after seeing this blog post then she will fully grasp the importance of it. Enjoy your day/night!


  1. Thank you so much for these great tips! I have both and I’m addicted. However, I didn’t know the kind of apps like Crowdfireapp.
    (Sorry, but I’ve marked unintentionally your comment as a spam and WordPress has deleted it 😦 )

    Liked by 1 person

    1. Oh shoot! That sucks. It is okay, would you like me to comment again? Thank you so much for your comment 😊 You should definitely get that app because It really helps me, so it should help you too. Enjoy your day/night!

      Liked by 1 person

  2. I absolutely love this blog post! I have found it so helpful as a new blogger. It’s so well written and clear. Thank you so much for posting x

    Liked by 1 person

    1. Hello Hannah, thank you so much for taking the time to comment 😊 I really appreciate it! That’s what blogging should be, a community where others can connect together and help each other 😊 Enjoy your day/night!

      Liked by 1 person

    1. I will admit, I delete my hashtags within an hour or 2 after posting on Instagram 😛 Simply because it seems too much. After an hour or 2, then I keep the hashtags that are most relevant for the post. Thank you for the support by commenting 🙂


  3. I’m trying to get better at using twitter and I find this post very helpful! Also, I totally agree with you on number 4, I hate it when people follow and then unfollow, it’s just rude and they’re really not fooling anyone!
    Keep up the good work xx


    1. Hello, thank you so much for taking the time to comment on my blog post! I am glad you found the information helpful 🙂 At first when I had Twitter I was completely unaware how to use it correctly, but I would say from this year I have really made the effort with it and I have noticed it improving! All the best to you on your blog 🙂 Enjoy your day/night!


  4. I really enjoyed and needed this post. Being very new to Twitter & instagram, it can all feel overwhelming. So thanks for reminding me- the people & connection is what counts!

    Liked by 1 person

    1. Hello, Terra, thank you for taking the time to comment on my blog! 🙂 People need to remember there is a real person behind that social media account and that treating others how you want to be treated matters of course in real life, but online as well. Enjoy your day/night!


    1. Hello, Eden, thank you for your comment! The other day I got an automated dm and that drove me crazy and the irony was I got it the day of publishing this blog post 😛 Lol. Glad you found this post helpful 🙂

      Liked by 1 person

  5. When I started my blog in April this year I wanted to write as it relieved stress, Then I got suckered into playing the numbers game trying to get as many followers as I could and I didn’t care how I did it. I have slowed down now and I try to interact with the mini community I have.

    The feeling I got when trying to “Bulk” on the numbers was always one of disappointment why am I not growing at a fast rate. However now I grow steady about 5-10 followers a day but these people stay. We chat and I learn about their lives and it inspires me to keep writing. It also helps a guy that doesn’t get out learn about whats going on in the world too 😀

    Liked by 1 person

    1. Hello Steve, thank you for stopping by my blog and leaving a comment 😊 I appreciate it! I used to think the blogging world as being a numbers game, but the truth is there are real people out there writing. The moment we come to tgat mental shift, then the better it would be. People like connecting at the end of the day, so with social media it should be that way too 😊 Getting to know someone. Yes, I find I can be more aware of what is happening in America than my own country sometimes 😂 Lol.


  6. This is such a great post! The whole Follow/Unfollow game is THE WORST!
    I “had” a friend on Instagram who used to pay $40/month for Followers – but it was so obvious because she had nearly 4,000 Followers on her Business Account yet her individual posts received very few or zero likes or comments. What do you think about people who pay for Followers? I personally think it’s pretty awful and makes the account look fake and the business look untrustworthy. JMHO.

    Liked by 1 person

    1. Hello Julie, thank you for stopping by my blog again 😊 Glad to hear from you! I would say it is a complete waste of time and of course money. Best to leave getting followings like that because that’s not how to gain true customers. 100% agree with you! It wouldn’t kill someone to take the time to talk to customers to build that relationship which leads to a better busines. Take care, Julie! Enjoy your day/night 😊


  7. Oh my gosh — #1! Automated DMs are so annoying. Most of them are just promotional, and it’s irritating. There are a few DMs that I don’t mind, though! Friendly ones that thank you for following and ask you a question are nice — but only if the person actually responds to you. I once got a DM that was something like: “Thank you for following! How are you spending your day? I’m going out for tea and then watching [blah blah blah] on Netflix.” And that seemed more personal and involving, but the person never responded when I took the time to reply, so it was a waste.

    Liked by 1 person

    1. Hello Kaiya, thank you for taking the time to comment on my blog post! I always get excited to read comments from bloggers 🙆 I really appreciate it! Seems no matter how much other people complain about automated direct messages, others still do it and it can be infuriating. Rather thank the person who followed, make the effort to keep in contact and share their information 😊 Enjoy your day/night!

      Liked by 1 person

    1. Hello, Maggie, thank you for taking the time to comment on my blog post 🙂 I really appreciate it! I was completely unaware the importances of hashtags, but with anything in life then one learns. Hope this would be a friendly reminder for you to start using more hashtags 😛 The blogger community on Twitter can really be so helpful 🙂

      Liked by 1 person

  8. Great post! I really agree with a lot of these things. I try not to be too pushy with promoting my blog, and I don’t like when others are really pushy about it either. I’m more likely to check out a person’s blog if they are nice and interesting and take the time to leave me genuine comments.

    The follow to unfollow is the worst! I hate that! I don’t really like when people who follow thousands follow me also because I feel like it’s not a genuine follow, and they will never see what I post anyway.

    Liked by 1 person

    1. Hello, Britney, thank you for stopping by my blog and leaving a comment! 😊 I really appreciate it! I hope that others will start to understand the importance of building relationships online, not shoving information down people’s throats so easily. This is still a learning process for people, but hopefully with time they would fully grasp it 😊 Enjoy your day/night!

      Liked by 1 person

  9. Excellent post! I dislike a lot when someone follow to unfollow. I have been smarter now where I know which account will do that and don’t bother with following them back. If they have 19.3k followers and only 5000 following, that’s a dead giveaway 🙂

    Liked by 1 person

    1. Hello, Jasmine, beautiful name you have! Thank you for taking the time to comment on my blog! I really appreciate it 🙂 I know, people seem to think that others are dumb when it comes to this follow to unfollow thing, but we are aware 😛 Enjoy your day/night!

      Liked by 1 person

    2. Hi all! Hope it’s okay if I post again! I just have to totally agree with Jasmine about the F/UF thing. If a huge, well-known account in my industry with 20k+ Followers “Likes” my post, it’s super flattering. But if they Follow me and they only Follow a handful of people, it’s so obviously a F/UF move and it really turns me off to them completely! Since I have a Business account, I’m less likely to shop at a Business that does that to my small company. I mean, it’s just RUDE! 🙂
      Thank you for letting me get that off my chest! I’m so glad you posted this on your blog!!!

      Liked by 2 people

      1. Hello, Julie, happy weekend! Of course, you are more than welcome to leave as many comments as you like 🙂 I always get excited when someone leaves a comment on my blog as I am such a small ant blogger 😛 It makes me truly appreciative knowing someone is reading my blog! I think there is this misconception with having huge followers and only follow a little people. With my Twitter, then the reason I unfollow is because their accounts haven’t been active in months or sometimes years. With Instagram, then I tend to unfollow people because of the same thing or because their posts doesn’t resonate with me.


      2. Thanks Julie. I’m glad that’s annoying to you as much as to me. And the funny thing is, they unfollow me and months later follow me again! and twice! haha.. they sure have some nerves haha..


    1. Hello, Jasmin, thank you for stopping by my blog! I appreciate you spending your time here and commenting on this blog post 🙂 I noticed on your blog where it says About then you mention auto DMs you rather don’t like, so I am glad I’m not the only one 😛 I don’t know if it would end, but it works like a domino effect. If one person stands up for that, then hopefully it would bring many people to notice how annoying these things are. Enjoy your weekend! 🙂


  10. I genuinly don’t think I’ve agreed with a post more than this one. I hate Follow for Unfollow because I guarantee the same people who do it will be the ones complaining of unfollowers. Karma is a wonderful thing. People like yourself are the reason many people gain followers and generally enjoy social media

    Brilliant post

    Liked by 1 person

    1. Hey, Hilesh, your positive energy is really something to admire! Thank you always for being incredibly kind not only to me but others as well 🙂 I do see myself as a very small ant blogger, but I am grateful to be able to talk to people who are supportive in the blogging community! Always puts a smile on my face 🙂 Have a great week!


  11. I agree 100% on the automated direct messages. They are impersonal and annoying. I get so excited when I see I have a DM and when it’s automated I’m like…dang it! Buzz kill!

    Liked by 1 person

  12. Now there’s a word I don’t think I’ve ever seen used in reference to social media, and that word is hospitality. Now that I think about it, that’s exactly what it should be buoyed by..Thank you, with that word you’ve enabled a shift in my thoughts surrounding social media…what an excellent expression this post is:)…

    Liked by 1 person

    1. It applies to many situations. Treat others how you want to be treated. Sure, social media is the online world, but behind that technology device is a real human being. People should remember that! You sound like a smart woman 🙂 Stop by anytime you want on my blog!


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